Hugh Hoffman Branches Out (1915) 🇺🇸

To readers of the Moving Picture World who have taken the publication for the past five years, the name of Hugh Hoffman will call forth a chain of memories. From the early days of the paper until last September he was a member of its staff, and his knowledge of motion pictures stood him well in his work.

In his younger days he took a four-year art course in New York. While in his early twenties he joined the Gentry Brothers’ shows as a trap drummer, but was promoted to the position of press agent, and for five years he traveled under canvas in America and Europe. Besides the Gentrys he was press agent for John Robinson’s circus, Walter L. Main circus, the Buffalo Bill show and various theatrical companies.

Mr. Hoffman is an exceptional publicity man by virtue of the fact that he combines three prime qualifications for his work. He is a finished artist, an able writer and a typographical expert. It is seldom that an advertising man of such versatility is found. These attainments, added to his long association with the motion picture field, fit him particularly for motion picture publicity.

Before joining the staff of the Moving Picture World, Mr. Hoffman was an exhibitor of moving pictures in Jersey City, N. J., during the years 1907–8–9. He is once more in business for himself, having recently opened a fine set of offices in the Gaiety Theater Building, New York City. There he intends to devote his whole time to motion picture publicity, both for individuals and firms. He will also continue to make a specialty of those artistic advertising plates that have gained him the reputation of being one of the highest class publicity men in the business.

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Collection: Moving Picture World, February 1915

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see also Irene Wallace (1915)